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This gives you the opportunity to fully use your resources and take advantage of existing opportunities. It is a fluid document, which means that it needs to be changed and improved depending on what proves effective. Without a marketing plan, it's hard to steer your activities properly. Create it together with experienced specialists! Enter your e-mail, we will contact you Elements of a marketing plan in the form of market research.

When writing out the elements of a marketing plan, you should start with market research, which will give you a general idea of ​​where you are starting. First of all, do an in-depth study of the size of the market - for example, if you philippines photo editor sell laptops, check how often people buy new laptops in your market. Follow the current sales statistics in your industry, average prices, etc. Determine the market dynamics and seasonality of sales.



Are your products seasonal? When do people buy more and when less? Such research will allow you to plan your marketing activities specifically. Elements of the marketing plan in the form of market research also include a specific analysis of competition . How is their product different from ours? How do they conduct marketing activities? How they conduct the distribution process, etc. It is also important to analyze the product or service.

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